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DubSat

DUBSAT LAUNCHES FIRST DIGITAL ASSET MANAGEMENT SERVICE FOR PRINT MEDIA IN AUSTRALIA/NZ

The only company in Australia/NZ offering fully integrated TV, Print & Radio ad media management.

DubSat Technologies, market leader in distributed media asset management for the advertising industry, today announced the launch of their DubSat Print service. A regional first in Australia/NZ for the fully integrated management and distribution of digital print media assets.

Part of the Omnilab Media Group, DubSat was founded in 2000 as Australias first tapeless delivery method of TV commercials and use the latest satellite and fibre technology to distribute rich media assets to television stations and receiving sites in Australia, New Zealand and around the world. Through their innovative and progressive technology portal known as mydubsat they continued to evolve quickly offering similar managed distribution for radio ads.

DubSat CEO Alan Engert explains the companys decision to further extend the efficiency of mydubsat into print, "Our business is all about increasing workflow efficiency in the advertising industry through innovation. Our top agency clients (including DDB, Leo Burnetts, Clemenger, Saatchi and Saatchi, Publicis Mojo, the Campaign Palace, Lowe Hunt) as well as Coles Myer already use many of our cost-effective solutions for managing their media assets. Our research indicated that our clients productivity would be further enhanced by extending these services to allow print media to be utilised in the same way as they manage their TV and Radio assets with DubSat. As a result of that research, DubSat Print was developed and integrated into mydubsat".

When DubSat Print is accessed through the unique mydubsat portal DubSat clients can now also book, check and confirm delivery of their print material online with a single page view of all asset types as well as monitor where their material has been previously delivered. Features also include creation of storyboards, multi media and share options with colleagues and clients.

Engert continued, "With the rapid growth of the internet and digital technology, DubSat has consistently developed products and services to compliment productivity alongside mydubsat. One of the most powerful tools we offer our clients is DubSuite, a digital archive, compile and presentation system, accessible on any PC or Mac in a local office environment. Users have unlimited access to preview all ad mediums with playlists and compiles created from the desktop. DubSuite will download to most edit systems, allowing the client to re-work their assets and save to a digital format".

DubSat also use Clipmail and FTP as smart solutions for delivering and receiving material from around the world. Continuing the tapeless ethos, the DubSat services allow a client to send and receive material via the internet in broadcast quality. DubSat Central is the free digital storage service the company provides allowing the client to have instant access via mydubsat to all rich content and eliminate the need for costly storage of physical masters. Dubbing, duplication and multi-media are provided by DubSat as value-added services allowing the client to complete all their work in one area.

Engert continued, "As part of our move forward and expansion, we have also rebranded DubSat bringing us closer to and forging more synergies with, other parts of the Omnilab Media Group ".

Omnilab Media Group Managing Director Christopher Mapp said, "We are delighted to see the continued innovative and progressive approach that DubSat takes to the market. DubSat is widely known as the market leader in the management and distribution of TV and Radio ads and their expansion with print media will further reinforce this position. DubSat has the full backing of the Omnilab Media Group and all our resources and we expect to make further announcements regarding new DubSat products and services in the near future".

Engert concluded, "DubSat Print is now fully online and operational for all advertising agencies to use it as an integral part of their day-to-day operations. By using our digital satellite multi-casting and distribution network we can safely say we are the fastest, most secure, reliable and cost efficient service for delivering and managing high quality TV, Print and Radio media assets in the Australia/NZ marketplace today".